Wednesday, May 20, 2020

Fashion, Fashion And Luxury Company - 1542 Words

Executive summary The number of people willing to spend capital on luxury goods is increasing around the world as global economic recovery takes place. Both the old and the young are relying on the internet for information due to increase in technology. Chanel is an established beauty, fashion and luxury company headquartered in France. The brand was founded by Coco Chanel who was famous for revolutionizing ladies’ fashion as well as introducing timeless elegance and style. The strength of the brand also lies in Karl Lagerfeld, a cult designer, who never fails to interest the management team and consumers in promoting and preserving the brand image and attuned to the needs and market trends of the consumer. Chanel brand will continue†¦show more content†¦Literature review The British Fashion Council (2014) indicates that the fashion industry’s aggregate contribution to the UK economy has increased to over forty six billion pounds since the year 2009. This reflects a percentage increase of 23%. The fashion industry makes remarkable contribution to the economy by indirectly supporting the chain industries and inducing the spending of its workers’ wage income. The Mayor of London, Boris Johnson, agrees in entirety with the British Fashion Council by indicating that these figures prove the magnificent contribution that the fashion industry makes to the UK economy. The fashion brand industry’s development is attributed to the UK’s creative designers that give them a competitive advantage over the other designers across the world. Its value rises day by day as it invests in a variety of colleges to nurture the talents of its designers and hence contributing to the popularity of the UK’s fashion brand industry. Chanel uses a number of positioning strategies. First and foremost, it uses an extension pricing strategy under which it charges the same price in all its retailers. Channel sales all its products at top-scale prices. This enables it to maintain its image among its customer base as one that offers high quality products. This means that all the brands of Chanel are hardlyShow MoreRelatedHow Branding Influences Consumers Luxury Fashion Choices1530 Words   |  7 PagesPrada shoe? The following essay will discuss how branding influences consumers luxury fashion choices. Bain and Company (D’Arpizio et al, 2014) state that ’the market for personal luxury goods has nearly tripled in the past 20 years’ (p. 7), with the industry reflecting healthy growth by exceeding â‚ ¬850 billion in 2014 (p. 3). It is evident that luxury consumption is a thriving industry. Despite the fact that prices of luxury goods has risen over 60 percent in a decade, consumers are still choosing toRead MoreHow Branding Influences Consumers Luxury Fashion Choices1454 Words   |  6 PagesPrada shoe? The following essay will discuss how branding influences consumers luxury fashion choices. Bain and Company (D’Arpizio et al, 2014) state that the’ market for personal luxury goods has nearly tripled in the past 20 years’ (p. 7), with the industry reflecting healthy growth by exceeding â‚ ¬850 billion in 2014 (p. 3). It is evident that luxury consumption is a thriving industry. Despite the fact that prices of luxury goods has risen over 60 percent in a decade, consumers are still choosing toRead MoreLvmh Moet Hennessy And Louis Vuitton1022 Words   |  5 Pageshigh-quality luxury goods. The Group is a major player in five industry sectors: Wines Spirts (14% of 2013 revenue), Fashion Leather Goods (34%), Perfumes Cosmetics (13%), Watches Jewelry (9%), and Selective Retailing (30%) (LVMH Group, 2013). These sectors include over 70 world class companies (LVMH Group, 2015). The LVMH Group was created in 1987 after the merger of Moet Hennessy and Louis Vuitton. Over the past 28 years, LVMH has grown exponentially through acquisitions of luxury goods companiesRead MoreThe Fashion Of Elie Saab ( Es )1088 Words   |  5 Pagesindividuals seek new ways to differentiate themselves from those in their societies either by music, art and most of all fashion. Elie Saab(ES), a Lebanese fashion house established in Beirut has found a way to cater to the many cravings of individuals by creating and selling luxury fashion to the elites of the world. Beirut born owner and chairman Elie Saab first picked up an interest in fashion at the tender age of nine, making dresses for his sisters using his mother’s tablecloths as fabric. In 2010, Saab’sRead MoreThe Current Situation Of Customization Within The Fashion Industry1410 Words   |  6 Pagescustomization within the fashion industry and to discuss how this may effect the industry as whole in the future. By examining a range of recently written reports, aritcles and websites involving the customisation of fashion the report will briefly describe the history of modern fashion as a whole, the evololution of the consumer mindset towards customisation in fashion and the different types of customization in fashion today. the report will then consider the future of customized fashion and what it mayRead MoreGlobal Strategy High Fashion Fights Recession Essay1097 Words   |  5 Pages1 – High Fashion Fights Recession Consider the following question: 1. Using the Five Forces Framework, how would you characterize the competition in the luxury goods industry? 2. Why was discounting looked down upon by industry peers, all of which were differentiated or focus competitors? 3. What would be the likely challenges in emerging markets for luxury goods firms? OVERVIEW Pumping out fancy clothing, handbags, jewelry, perfumes, and watches, the high end of the fashion industry—otherwiseRead MoreFast Fashion Vs. Slow ( Luxury ) Fashion1291 Words   |  6 PagesContemporary Design Issues Stage One - Initial Research Essay Fast Fashion vs. Slow (Luxury) Fashion By Alanna Mitchell In 2014, Jean Paul Gaultier retired from his Ready-To-Wear line. In an interview with The Associated Press he said, Too many clothes kills clothes... Fashion has changed.† (1) This change that Gaultier is referring to is known as â€Å"Fast Fashion†. It is a phenomenon within the fashion industry that â€Å"has made its way into Australian consumers’ wardrobes over the past five years†Read MoreCoordinate Brick And Mortar And Online Platforms1722 Words   |  7 Pagesshe goes back online and orders it there. Today’s customers want to be able to move easily across channels with retail and product information at their disposal. In order to make the relationship between online and brick and mortar successful a company must invest in digital technologies, coordinate physical stores with online habits, and maintain the same personality online and in store (Hodson). Investing in digital technologies is mostly focused on smart phone apps that allow retailers to gainRead MoreLuxury Industry in France1655 Words   |  7 PagesLuxury industry in France    Luxury is artificial definition and cannot be easily transferred into real life. It is a notion of anything that is useless and superfluous in real life. However, it can be often associated with beauty (art, entertainment, design, dà ©cor or trend) and remains one of the driving forces behind society’s spending. It is true that luxury speaks and renown’s itself by big spending and indeed, outlandish expenditure is often associated with it. The world luxury market is worthRead MoreCase Study : Coach Inc.1748 Words   |  7 Pageswill assess Coach Inc. and its strategy in the accessible luxury brand goods market. The coach strategy focuses on its luxury rivals in matching key quality styles while offering it at a cheaper price. The company offers most products at a 50% off discount price less than other brands which gives them a competitive advantage pertaining to its customer base. Coach marketed its products to middle –income consumers desiring taste of luxury, but also affluent and wealthy consumers with means to spend

Wednesday, May 6, 2020

How Did The Odessa Steps Sequence Influence The Theory Of...

Kal Bur How did The Odessa Steps sequence influence the theory of montage in film? The Battleship Potemkin, is a soviet film directed by Sergei Eisenstein in 1925. Sergei Eisenstein was a brief student at The Kuleshov Workshop, which was a class run by Soviet filmmaker, Lev Kuleshov at the Moscow Film School. The school was established in 1919, and is the world’s first film school. The Kuleshov Workshop explored the effects of juxtaposition in film, and how sequential shots convey a specific meaning. Kuleshov and his students analyzed many films for research, and one of them in particular was the most influential film in Russia during 1916, Intolerance directed by D. W. Griffith. A whole year later in 1920, the Kuleshov effect was found, and its theory was to identify how the order of images can change an audience’s perception. ‘Kuleshov discovered that depending on how shots are assembled the audience will attach a specific meaning or emotion to it’ (The Kuleshov Experiment http://www.elementsofcinema.com/editing/kuleshov-effect, 2016). Alfred Hitchcock’s 1960 film Psycho is an example of this trope, as the audience’s comprehension of the shower scene is predominantly psychological, and is determined by the ordering of images and sound, not the actual content. After the success of Sergei Eisenstein’s first full length feature film, Strike in 1920, he was commissioned by the Soviet government to make a film commemorating the historical uprising of the revolution in 1905,Show MoreRelatedClassical Movie Theories And Realism1433 Words   |  6 PagesOption 2 Classical film theories are generally divided into two main camps. They have been categorized as Formalism and Realism. The formalist approach looks at the structure and form of the film. It analyzes the method by which the story materializes and how it forces the viewer to react based on the way it is presented. It incorporates character development, photographic composition, camera movement, set design, editing, etc. to that end. The realist approach scrutinizes how a film represents â€Å"realityRead MoreUnique Characteristics of Soviet Montage5818 Words   |  24 PagesSoviet Montage Unique Characteristics of Soviet Montage Unlike Montage where by a combination  series of short shots are edited into a sequence to condense space, time, and information, Soviet Montage on the other hand is a style of filmmaking that is evolved to immerse the audience in a story and disguise technique was turned upside down in order to create the opposite emotional effect to bring the audience to the edge of their seat, and in the case of the Odessa Steps sequence, to push the viewerRead MoreUnique Characteristics of Soviet Montage5818 Words   |  24 PagesSoviet Montage Unique Characteristics of Soviet Montage Unlike Montage where by a combination  series of short shots are edited into a sequence to condense space, time, and information, Soviet Montage on the other hand is a style of filmmaking that is evolved to immerse the audience in a story and disguise technique was turned upside down in order to create the opposite emotional effect to bring the audience to the edge of their seat, and in the case of the Odessa Steps sequence, to push the viewer

Train Accident in the UK for Risk Management -myassignmenthelp

Question: Discuss about theTrain Accident in the UK for Risk Management Systems. Answer: Hazards and risks are part and parcel of everyday living both at the workplace and in the private space. Hazards can be defined as conditions that have the potential to cause illness, injury and deaths. It can also end up with damage of goods and equipment and disrupt operations. Risk can broadly be defined as the probability that hazard will occur and cause injury. Workplaces are replete with hazards which are attendant with operations of production. Risk and safety management can therefore refer to the sets of processes that are used in formulating and implementing actions to mitigate hazards that are identified. The safety and risk management are dependent on the state legislation and policies that govern the Occupational Health and Safety Plan of each country. The risk and safety policies on train accidents in the UK works under directives set by the EU and transposed into law in the UK. Background on Train Risk and Safety Management in UK The European Union (EU) policy framework on occupational safety and health (2014-2020) provides the basic framework which has been legislated into law in the UK (EUR-Lex, 2017). The policy defines rules and structures on occupational risks, prevention and safer work environment promotion. The EU further sets out specific regulations that govern the risk and safety management of train operations amongst all member states. Regulation 2016/796 of the European Agency for Railways (ERA) states that guaranteeing high levels of railway transport are part of its core mandate (Biennial Report, 2016, p.1). The agency works with Member states and industry stakeholders in monitoring performance in safety in a multidimensional approach to safety (Kozuch, Sienkiewicz-Malyjurek, 2017). Data collected is shared with the National Safety Authorities and investigative bodies of each member state. In the UK the office of Rail and Road is tasked with giving oversight to the railway sector. Health and safety issues are comprehensively addressed by this office (ORR, 2017). Passenger safety information such as gaps on platforms and stepping distances are provided. Statistics and data are also available on signals, rolling stock, level crossings, train protection and crime. Under the 1974 Health and Safety at Work, investigative and enforcement authority was conferred to this office (ORR, 2017).This aims to ensure that safety is undertaken as a multi-disciplinary approach (Crutchfield Roughton, 2013, p. 3).Occupational health guidance and advice to railway stakeholders is also given. Strategy and guidance on railway operations are also set out by this office. This agency is also tasked with giving annual reports on safety and health performance on Britains Railway. Train Accident- Grimston Lane footpath crossing February 2016 The information on the train accident was retrieved from a report given by the Rail Accident Investigation Branch (RAIB). A pedestrian was struck and killed by a train while crossing the Lane footpath level crossing in Suffolk (Trimley). The accident happened on Tuesday at 12:19 hours and involved a train traveling from Ipswich whose destination was Felixstowe. According to the report, the pedestrian acknowledged hearing the train horn signal by raising his arm. The accident was caused probably by misjudging the time he needed to cross before the train reached him. He could also have misjudged the time that the train would take to reach him (Romanowska, Jamroz, Kustra, 2017).Another assumption that was posited is that he may not have been able to clearly see the train before deciding to cross. He could also not be aware of the train because of the misalignment of the crossing. The victim was 82 year old Stanley Sawyer and is classified as vulnerable users by the Network Rails guidelines (RAIB, 2016, p.14). The victim had was under medication for dementia which had been diagnosed earlier. The crossing which the deceased use was skewed and did not cross the railway line at an angle of 90 degrees. This increased marginally the length of the path across the railway and may have contributed to this fatality. It would have necessitated the pedestrian to look over their shoulder before making the crossing. This particular crossing may be more difficult for persons who are elderly to use. Mr. Sawyer was known to have regularly crossed the railway in the past while using a walking stick (RAIB, 2016, p.14). This was due to a problem with his left leg which required the use of a walking aid. On this particular day, he was not use it and this could have contributed to the accident. Safety Breaches The UK is known to have one of the safest records in usage of trains in Europe (Data Blog, 2016). The main safety breach can be attributed to the failure Network Rail not to make allowance for vulnerable users who regularly make level crossings. Network Rail owns the railway infrastructure in this particular area of operation. Vulnerable users have been shown to account for more than 60% of fatalities witnessed in similar level crossings. These vulnerable users require more time than the standard allowance provided by Network Rail. The current allowance for traverse speed is 0.75 m/s while the victim was crossing the railway at 05 m/s (RAIB, 2016, p.29).The skew of the railway crossing also contributed to the fatality as it did not avail to him the best position to view the incoming train. This may have contributed to the miscalculation he may have made in the time needed to traverse the crossing. Level crossing accident account for 26% of all train accidents in the EU (Biennial Report, 2016, p.31). Passive level crossings account for 47% of all level crossings in the EU (Biennial Report, 2016, p.54). This particular crossing in the UK falls under this category which significantly contributes to accidents. The lack of active level crossing (LC) mechanisms such as automatic user warning and protection could have contributed to the fatality of Mr. Sawyer. Additional measures such as an active LC with rail-side protection could have significantly reduced the probability of the accident resulting in a fatality (Yan, Gao, Tang Zhou, 2017). Network Rail failed on two levels of level crossing management: level crossing management and asset inspection. The risk assessment consists of collecting data on level crossings with regards to the use, condition and environment. This is then followed by making recommendations after analyzing the data and improvements can then be made. The asset inspection involves regular inspections which identify defects and appropriate rectification is undertaken ( Hopkins, 2014) The last risk assessment and asset inspection undertaken in 2015 availed a number of control options that would have significantly eradicated the risk and improved safety at the crossing (RAIB, 2016, p. 19). None of the following options was implemented: installation of miniature standard stop lights or overlay stop lights and replacing the skewed timber deck with rubber decking which was straight. These breaches in risk assessment and safety management by Network Rail contributed to the fatal accident at Grimston level crossing. The above recommendations were instead seen as long-term options for the future. Recommendations, Policy change and Implementation. RAIB made several recommendations following the investigation into the accident that occurred at Grimston. The train and infrastructure owner and operator were tasked with identifying the effects of the skewed level crossing on behavior of the users (RAIB, 2016, p.36). The effects should be identified in relation to the passivity of the crossing and include the sightings by users of the approaching train. The operator should also undertake a review of its internal processes on level crossing risk management (Hopkins, 2014). This should incorporate all risks management on level crossings and the effect of the skewed alignment. Recommendations should be made operational with level crossing managers who should be given the new appropriate training. Network Rail developed a new long-term policy framework titled Transforming Level Crossings. The operator proposes to highlight the decking across the railway with markings which show the crossings as danger zones by 2025 (RAIB, 2016, p.35). This will help pedestrians to make the decision to cross after sufficiently assessing that it is safe to do so. The second policy action that was planned is to automate the level crossing systems by the year 2039. This will transform the current passive crossings to become active in status (Hongwen Yuguang, 2014). Network Rail also advised RAIB that it would allow some allowance for vulnerable users based on professional judgment. Bantry Montgomery (2016) state that this would factor in the aging population some of whom suffered from dementia related conditions. Following a report authored by ORR on the level crossing, Network Rail undertook some measures to remedy the problem. This was based on hazard identification, control and monitoring of outcomes undertaken (Khan, Rathnayaka Ahmed, 2015, p.124) Vegetation which was redundant and obscured sighting of the approaching train was removed (RAIB, 2016, p.34).The same applied to structures which also contributed to reducing visibility of the incoming train at Thorpe Lane. This helped in improving the visibility of the trains using the Grimston level crossing. Paths that approach the level crossing have also been fenced. The skewed timber deck across the deck was also replaced with rubber decking. The alignment was changed to make the crossing to be perpendicular to the track. This eliminated the skewed alignment and shortened the crossing time. Hazards and risks are a common occurrence in most workplaces. Mitigating the hazards calls for plan which incorporates risk and safety features. The risk and safety management within the UK on train operations is based on European standards. The policy framework postulated is transposed into national laws and regulations. The train accident which occurred at Grimston was the result of breaches in safety and risk management. The investigation that followed identified gaps in the risk assessment and asset management process. Recommendations that were made and implemented helped in eliminating the hazard that was identified. The new policy framework adopted projects to eliminate more potential risks in the future in the risk and safety management plan. References Bantry, W, E., Montgomery, P. (2016). Supporting people with dementia to walkabout safely outdoors: development of a structured model of assessment. Health Social Care In The Community, 24(4), 473-484. doi:10.1111/hsc.12226 Biennial Report. (2016). Railway Safety Performance in the European Union. European Union Agency for Railway Safety. Retrieved from https://erail.era.europa.eu/documents/SPR.pdf Crutchfield, N., Roughton, J. E. (2013). Safety Culture : An Innovative Leadership Approach. Oxford: Butterworth-Heinemann. Data Blog. (2016). How Safe are Europes railways? The Guardian. Retrieved from https://www.theguardian.com/news/datablog/2013/jul/25/how-safe-are-europe-railways EUR-Lex. (2017). Access to European Union Law. Europa.EU. Retrieved from https://eur-lex.europa.eu/homepage.html Hongwen, G., Yuguang, W. (2014). Study on the Safety Management System of High-Speed Railway. Applied Mechanics Materials, 744-7461838. doiKo?uch, B., Sienkiewicz-Ma?yjurek, K. (2017). Multidimensionality of Risk in Public Safety Management Processes. Risk Management In Public Administration, 115. doi:10.1007/978-3-319-30877-7_5:10.4028/www.scientific.net/AMM.744-746.1838 Hopkins, A.(2014). Safety culture and Risk. Wolters Kluwer. Khan, F., Rathnayaka, S., Ahmed, S. (2015). Methods and models in process safety and risk management: Past, present and future. Process Safety Environmental Protection: Transactions of the Institution of Chemical Engineers Part B, 98(Part B), 116-147. doi:10.1016/j.psep.2015.07.005 ORR. (2017). Health and Safety. Gov.UK. Retrieved from https://orr.gov.uk/rail/health-and-safety RAIB. (2016). Accident Report. Gov.UK. Retrieved from https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/570741/R232016_161121_Grimston_Lane.pdf Romanowska, A., Jamroz, K., Kustra, W. (2017). Pedestrian safety management using the risk-based approach. MATEC Web of Conferences, 1401. doi:10.1051/matecconf/201712201007 Yan, F., Gao, C., Tang, T., Zhou, Y. (2017). A Safety Management and Signaling System Integration Method for Communication-Based Train Control System. Urban Rail Transit, 3(2), 90. doi: 10.1007/s40864-017-0051-7